Thinking Beyond Patents: Why You Need 360 IA (Holistic Intellectual Assets)
While our book, Conquering Innovation Fatigue, has a lot to say on innovation and managing innovation, we also have important sections on intellectual asset strategy. An entire chapter, for example, is...
View ArticleWho’s Mining the Shop? The Need to Mine for Inventions in Companies,...
“Who’s mining the shop?” This is a question that needs to be asked for every university, company, and organization capable of creating inventions. In my corporate and academic experience (am the former...
View ArticleStrengthening Innovation for the Telecommunications Industry: Condensed...
In May 2010 I was invited to speak at a conference of WTA (the Wisconsin Telecommunications Association) about innovation lessons for the telecommunications industry from our recently published book,...
View ArticleInvisible Innovation: The Blindness of the West to China’s Innovation Story
Maybe China is just too far from the smug innovation circles of the West. Maybe language and cultural barriers make the events unfolding in China too inaccessible to Western media. Maybe decades of...
View ArticleTake a Broad Approach to Intellectual Property Strategy
I’ve noticed that many companies tend to emphasize patents in their IP strategy. Sometimes that’s almost all they consider. Sound IP strategy, however, requires applying a variety of tools. A broad...
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